---
title: "About"
description: "goodtogrid is an independent design and engineering studio in Makassar, Indonesia, for UI/UX design, web development and mobile apps."
canonical: "https://goodtogrid.com/about"
updated: "2026-09-27"
---

# About

> goodtogrid is an independent design and engineering studio in Makassar, Indonesia, for UI/UX design, web development and mobile apps.

URL: https://goodtogrid.com/about · Updated: 2026-09-27

A design and engineering studio in Makassar, Indonesia. We design interfaces and build the websites and mobile apps behind them.

- **Disciplines:** UI/UX design · Web development · Mobile development
- **Based in:** Makassar, Indonesia (5.1477° S · 119.4327° E) · UTC+8
- **Email:** [hello@goodtogrid.com](mailto:hello@goodtogrid.com)

## The name

Our take on *good to go*. A layout is ready when everything sits right on the grid. A product is ready when it does what it should, with no surprises for the people using it. We work until both are true — and our mark says it in sixteen squares: four of them, lit on a grid, make a check.

## What we do

### UI/UX Design

Research, structure and interface design, from the first flow to a design system your team can keep using.

- Research and discovery
- Information architecture
- User flows and wireframes
- Interface design
- Clickable prototypes
- Design systems

### Web Development

Marketing sites, web apps and dashboards, built fast, accessible and easy to hand over.

- Marketing and content sites
- Web apps and dashboards
- Front-end engineering
- CMS and content workflows
- Performance and accessibility
- SEO foundations

### Mobile Development

iOS and Android apps, from the first prototype on a real phone to store release and what comes after.

- iOS and Android apps
- Cross-platform builds
- Prototypes on real devices
- Store release support
- Offline and push features
- Iteration after launch

## Principles

1. **Design and build in one room.** The people who design your product are the people who build it. Nothing gets lost in a handover between two companies.
2. **Prototype early, in the real medium.** If it will be tapped, we try it on a phone. If it will be browsed, we build it in a browser. Early, while it can still change.
3. **Set everything on a grid.** Every size is a multiple of eight. It keeps the work consistent now and easy to keep consistent later.
4. **Show the work as it happens.** Working sessions over big reveals. You see prototypes and builds while your feedback can still shape them.

## The studio, measured

- **Location:** Makassar, Indonesia
- **Time zone:** UTC+8
- **Disciplines:** UI/UX · Web · Mobile
- **On the site:** 9 projects — 3 for clients, 6 studio concepts
- **Base grid:** 8px, 12 columns
- **Email:** [hello@goodtogrid.com](mailto:hello@goodtogrid.com)
- **Elsewhere:** @goodtogrid

## Frequently asked questions

### What is goodtogrid?

goodtogrid is an independent design and engineering studio in Makassar, Indonesia. It designs interfaces and builds the websites and mobile apps behind them.

### What services does goodtogrid offer?

Three disciplines: UI/UX design (research, product flows, prototypes and design systems), web development (marketing sites, web apps and dashboards) and mobile development (iOS and Android apps, from first prototype to store release).

### Does goodtogrid design and build, or only design?

Both. The people who design a product are the people who build it, so nothing gets lost in a handover between two companies.

### Where is goodtogrid based?

In Makassar, Indonesia, on UTC+8.

### What does the name goodtogrid mean?

It is the studio's take on "good to go": a layout is ready when everything sits right on the grid, and a product is ready when it does what it should, with no surprises for the people using it. The mark draws a check with four lit squares on a four-by-four grid.

### How do I start a project with goodtogrid?

Send a brief from the Start new project page, or email hello@goodtogrid.com. The brief takes about five minutes, and the people who will do the work reply by email.